Social Media Specialist — Instagram Content Management
Two years running Instagram for multiple freelance clients — plan, design, schedule, ads. Trained in psychology, sharpened by four years analysing customer issues on a digital banking platform. I read behaviour first, then build the feed around it.
Nine deliverables, end to end. Take the whole set or pick the gaps your team can't cover.
One cycle, repeated every month. Each step hands a finished thing to the next.
Who buys, what stops their scroll, what they complain about. Psychology background does the heavy lifting here.
Thirty days mapped in a spreadsheet — pillars, hooks, formats, posting dates. You approve before anything gets designed.
Feed tiles and snapgram built in Canva to your brand kit. Short video cut in CapCut.
Queued through Meta Business Suite so the month runs itself. Nothing posts late.
Instagram ads set and watched, then a clean monthly report — what moved, what didn't, what changes next cycle.
Multiple clients
CIMB Niaga · under outsource
Universitas Muhammadiyah Prof. Dr. HAMKA
PT Neo Bazar Indonesia · KAKAOPAGE
Bachelor of Psychology, UHAMKA (2016–2020). Content decisions start from why people act, not from what looks nice on a moodboard.
Four years diagnosing customer issues on a digital banking platform. Root-cause thinking, clean data, reports that hold up.
Three years of blasts, calls and complaint handling in admissions. Comments and DMs are familiar ground.